Travel & Tourism 9395
Explore visitors, destinations, tourism providers and impacts. Apply customer service, research and marketing ideas to tourism scenarios.
What you'll cover
- Themes and concepts · Paper 1
- Event coursework · Paper 2
- Destination marketing · Paper 3
- Development and management · Paper 4
Published syllabus exam years: 2024, 2025, 2026, 2027, 2028, 2029. Confirm exam-series and centre availability with your school and Cambridge.
Cambridge International AS & A Level Travel & Tourism 9395 syllabus map
2027–2029 syllabus · Version 1
7 of 7 sections have teaching and practice
Start the learning pathwayStudy options and assessment
Nineteen original lessons map all 26 numbered syllabus sections in the 2027–2029 Version 1 for AS and A Level. AS covers Topics 1–5; A Level covers Topics 1–7. Every lesson includes teaching notes, worked reasoning, misconceptions and three stages of practice with explained answers. The coursework lessons simulate planning and evaluation, but the assessed component requires a real team event and an individual project: centre approval, supervision, evidence, internal marking and external moderation remain outside this website. Practice is formative and does not award Cambridge marks or grades. The separate 2024–2026 cycle is not represented here. Examples and practice are original StudyForA material, not Cambridge questions, mark schemes or official grades. Use current, reliable local evidence; tourism effects and customer needs depend on context. Paper 2 requires learners to plan and manage a real event as a team, then present their project individually. This site can teach and simulate the planning process, but cannot conduct the event, verify participation or evidence, replace centre approval and supervision, award a coursework mark, or provide Cambridge moderation.
Use the syllabus for your examination year. Cambridge lists June and November series; confirm your centre's entry and availability. This pathway maps the 2027–2029 Version 1, which Cambridge says has no significant changes affecting teaching. The 2024–2026 cycle is not mapped here.
Choose your paper route
- AS Level onlyPapers 1 + 2 · same examination series
Topics 1–5 · 50% externally assessed Paper 1 and 50% Paper 2 coursework. Cambridge assesses Topic 5 through a team-planned event presented individually; the website does not conduct or mark that coursework.
- A Level · staged over two yearsYear 1 AS: Papers 1 + 2 · Year 2 complete A Level
Topics 1–7 across the route. The AS marks may be carried forward under Cambridge rules; confirm the permitted series, deadlines and centre entry.
- A Level · linearPapers 1 + 2 + 3 + 4 · same examination series
Topics 1–7. Papers 1 and 2 each contribute 25%; Papers 3 and 4 each contribute 25%. Paper 2 remains real-event coursework with centre assessment and external moderation.
Choose the AS-only route, staged AS-to-A route or linear A Level route with your centre. For staged assessment, confirm carry-forward rules and deadlines with the Cambridge Handbook and exams officer. StudyForA's event scenarios are planning simulations, not the assessed real event.
View syllabus coverage
All 26 numbered content sections across Topics 1–7 link to original teaching and guided, independent and transfer practice. AS candidates study Topics 1–5 and take Papers 1 and 2; A Level candidates study Topics 1–7 and take Papers 1–4. Explanations are formative, not Cambridge mark schemes or grades. Topic 5 teaching supports planning, but the real team event and individually presented coursework require the candidate's centre, evidence, internal assessment and external moderation.
Themes and concepts · Paper 1
- The changing nature of travel and tourism1
- Travel and tourism destinations2
- Trends in travel and tourism3
- Customer service in travel and tourism4
Event coursework · Paper 2
- Planning and managing a travel and tourism event5
Destination marketing · Paper 3
- Destination marketing6
Development and management · Paper 4
- Destination development and management7
Assessment limitations
- Real team event, individual project evidence and centre assessmentP2-REAL-EVENT · Assessment limitation, not a syllabus sectionTeacher, centre, or specialist assessment required
Practice the papers
Practice the papers
- Themes and Concepts · Topics 1–4Paper 1 · 9 lessonsExplain why people travel and classify tourismTrace how the travel and tourism industry is changingCompare destination types and changing customer appealEvaluate travel choices to and around destinationsExplain changing global tourism flowsAnalyse the growth of sustainable tourismApply sustainable tourism in services and destinationsServe external and internal customersExplain and measure quality customer service
2 hours · 75 marks · three compulsory questions · external assessment · 50% of AS / 25% of A Level. Questions may use written, numerical or graphic stimulus.
- Planning and Managing a Travel and Tourism Event · Topic 5Paper 2 · 3 lessonsBuild a team and select a feasible tourism eventPlan and prepare a travel and tourism eventRun, evaluate and improve an event
50 marks · 50% of AS / 25% of A Level · internally assessed and externally moderated. StudyForA provides simulated planning and reflection practice only; learners and their centre must complete, evidence and assess the real team event and individual project.
- Destination Marketing · Topic 6Paper 3 · 4 lessonsResearch the destination market and analyse evidenceBuild a credible destination brandCoordinate destination-brand communicationManage destination-brand challenges and measure results
1 hour 30 minutes · 50 marks · two stimulus-based questions · external assessment · 25% of A Level. Assumes AS subject knowledge.
- Destination Development and Management · Topic 7Paper 4 · 3 lessonsCompare destination-management organisations and rolesDevelop and manage destinations sustainablyEvaluate economic, environmental and sociocultural impacts
1 hour 30 minutes · 50 marks · two stimulus-based questions · external assessment · 25% of A Level. Assumes AS subject knowledge.
Lessons and worked examples
Choose where to begin
Choose a lesson, try the practice and explain the idea without your notes. Your study checks help you decide what to review.
- 01
Explain why people travel and classify tourism
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 02
Trace how the travel and tourism industry is changing
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 03
Compare destination types and changing customer appeal
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 04
Evaluate travel choices to and around destinations
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 05
Explain changing global tourism flows
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 06
Analyse the growth of sustainable tourism
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 07
Apply sustainable tourism in services and destinations
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 08
Serve external and internal customers
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 09
Explain and measure quality customer service
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 10
Build a team and select a feasible tourism event
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 11
Plan and prepare a travel and tourism event
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 12
Run, evaluate and improve an event
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 13
Research the destination market and analyse evidence
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 14
Build a credible destination brand
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 15
Coordinate destination-brand communication
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 16
Manage destination-brand challenges and measure results
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 17
Compare destination-management organisations and roles
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 18
Develop and manage destinations sustainably
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started - 19
Evaluate economic, environmental and sociocultural impacts
Learn the method · Practise with help · Try it yourself · Apply the idea
Not started
These checks record your study activity and self-assessment, not a mastery score. Check the course coverage map for available lessons and remaining topics.
Practise this subject
Topic tests: Easy, Normal and Difficult
Choose a topic, save your answers and compare your reasoning with worked models. See available tests and any coverage gaps.
Browse 7 topics →No StudyForA practice set is published for this exact qualification yet. Use the official papers below or in the resource guide.